What's winning in menopause ads in Germany
79 ads from 14 shops have run 21 days or more in Germany. The median one has run 88 days, with an EU reach (Meta's total) of 22,303. Read on 12 November 2026.
The 10 ads with the biggest reach in Germany
One ad per shop, ranked by how much of Meta's breakdown falls in Germany. EU reach is Meta's total for the ad; the share is the part of Meta's country breakdown that is Germany.
| Shop | Format | Days live | EU reach (Meta's total) | Share of Meta's breakdown in DE | What it says | Ad |
|---|---|---|---|---|---|---|
| kijimea.de | Video | 233 | 2,120,739 | 100% | Niemand hat mir erklärt, dass in den Wechseljahren die schützenden Bakterien weniger werden können.Nobody told me that protective bacteria can decline during menopause. (translated by hand) | Ad Library |
| qlf.de | Dynamic (several creatives) | 62 | 1,625,819 | 82% | ⚡ 1-Minute Quiz zur Traumfigur⚡ 1-minute quiz for the dream figure (machine translation) | Ad Library |
| trinkjello.com | Image | 80 | 877,042 | 91% | „Scheiß auf diesen Müll." Das war der Text, den ich vor sechs Monaten auf Facebook geschrieben habe. Dazu ein Foto: die…“Screw this rubbish.” That's what I wrote on Facebook six months ago. With a photo, the pack in the bin. (translated by hand) | Ad Library |
| trymireva.com | Video | 351 | 819,440 | 24% | Take Back Control of Your Body | Ad Library |
| lp.steiger-naturals.com | Dynamic (several creatives) | 44 | 556,763 | 82% | Schluss mit Wechseljahres-Beschwerden🔥End of menopause complaints🔥 (machine translation) | Ad Library |
| janbahmann.de | Dynamic (several creatives) | 143 | 479,981 | 89% | Catalog ad, text changes per viewer | Ad Library |
| omni-biotic.com | Video | 42 | 428,750 | 100% | Wechseljahre? Du bist nicht allein.Menopause? You are not alone. (machine translation) | Ad Library |
| somni-ring.com | Dynamic (several creatives) | 347 | 390,730 | 73% | Catalog ad, text changes per viewer | Ad Library |
| gesundgelesen.com | Dynamic (several creatives) | 70 | 313,936 | 81% | Der Morgen-Trend aus Hollywood für einen flacheren Bauch ab 45 🌿The morning trend from Hollywood for a flatter belly from 45 🌿 (machine translation) | Ad Library |
| go.frauengesundheitsjournal.com | Image | 140 | 145,999 | 70% | Ab etwa 45 verändert sich etwas am Bauch – und es liegt nicht an der Ernährung.From around 45 something changes in the belly, and it's not the diet. (translated by hand) | Ad Library |
Which formats win
| Format | Ads | Share | Median days live | Median EU reach (Meta's total) |
|---|---|---|---|---|
| Image | 41 | 52% | 139 | 3,544 |
| Dynamic (several creatives) | 21 | 27% | – | – |
| Video | 17 | 22% | – | – |
Medians are shown only for formats with 30 ads or more.
Who they reach
By age
Shares of Meta's own breakdown in Germany, added up ad by ad. Shares only: Meta's breakdown is not a count of people.
How the top ads open
The first spoken line, word for word, of the top ads whose script Poseidon has transcribed (8 of 79).
Niemand hat mir erklärt, dass in den Wechseljahren die schützenden Bakterien weniger werden können.
Nobody told me that protective bacteria can decline during menopause. (translated by hand)
kijimea.de, EU reach (Meta's total) 2,120,739, 100% of Meta's breakdown in DE, 233 days live. Ad Library
„Scheiß auf diesen Müll." Das war der Text, den ich vor sechs Monaten auf Facebook geschrieben habe. Dazu ein Foto: die Packung im Mülleimer.
“Screw this rubbish.” That's what I wrote on Facebook six months ago. With a photo, the pack in the bin. (translated by hand)
trinkjello.com, EU reach (Meta's total) 877,042, 91% of Meta's breakdown in DE, 80 days live. Ad Library
Ab etwa 45 verändert sich etwas am Bauch – und es liegt nicht an der Ernährung.
From around 45 something changes in the belly, and it's not the diet. (translated by hand)
go.frauengesundheitsjournal.com, EU reach (Meta's total) 145,999, 70% of Meta's breakdown in DE, 140 days live. Ad Library
Du isst weniger als früher – und nimmst trotzdem zu 😮💨
You eat less than before, and still gain weight 😮💨 (translated by hand)
janbahmann.de, EU reach (Meta's total) 85,496, 89% of Meta's breakdown in DE, 104 days live. Ad Library
Aufgedunsen, aufgebläht, schwer, müde — und nichts hilft?
Bloated, puffed up, heavy, tired, and nothing helps? (translated by hand)
hwa-sea.com, EU reach (Meta's total) 76,267, 100% of Meta's breakdown in DE, 99 days live. Ad Library
How this was measured
Every number is Meta's own, from the public Meta Ad Library, read by Poseidon on 12 November 2026. EU reach is Meta's total for each ad; country, age and gender are shown only as shares of Meta's breakdown, never as numbers of people. An ad counts when it is still running after 21 days, its shop is an online store, its text, title or landing page names menopause, and Germany is the biggest part of Meta's country breakdown. Shops whose ads only mention the word in passing were removed by hand. Weights per format and hook are not shown yet.