What's winning in bloating ads in Poland
41 ads from 4 shops have run 21 days or more in Poland. The median one has run 161 days, with an EU reach (Meta's total) of 196,994. Read on 12 November 2026.
The 4 ads with the biggest reach in Poland
One ad per shop, ranked by how much of Meta's breakdown falls in Poland. EU reach is Meta's total for the ad; the share is the part of Meta's country breakdown that is Poland.
| Shop | Format | Days live | EU reach (Meta's total) | Share of Meta's breakdown in PL | What it says | Ad |
|---|---|---|---|---|---|---|
| leferment.pl | Video | 190 | 2,739,388 | 100% | Nie wiedziałam, jak bardzo moje jelita płonęły 🔥 | Ad Library |
| nootri.pl | Image | 248 | 1,667,791 | 100% | Dlaczego po 40. roku życia zdrowe jedzenie przestaje wystarczać — jeden poranny nawyk sabotuje Twoje jelita, zanim… | Ad Library |
| fezi.pl | Image | 132 | 610,757 | 100% | Lipiec, sierpień, wrzesień - i w końcu widzisz różnicę w lustrze. | Ad Library |
| naturesfinest.pl | Video | 287 | 358,716 | 100% | Winni byli moi HORMONY | Ad Library |
Which formats win
| Format | Ads | Share | Median days live | Median EU reach (Meta's total) |
|---|---|---|---|---|
| Image | 22 | 54% | – | – |
| Video | 19 | 46% | – | – |
Medians are shown only for formats with 30 ads or more.
Who they reach
By age
Shares of Meta's own breakdown in Poland, added up ad by ad. Shares only: Meta's breakdown is not a count of people.
How the top ads open
The first spoken line, word for word, of the top ads whose script Poseidon has transcribed (19 of 41).
Dlaczego po 40. roku życia zdrowe jedzenie przestaje wystarczać — jeden poranny nawyk sabotuje Twoje jelita, zanim jeszcze wstaniesz z łóżka
nootri.pl, EU reach (Meta's total) 1,667,791, 100% of Meta's breakdown in PL, 248 days live. Ad Library
Lipiec, sierpień, wrzesień - i w końcu widzisz różnicę w lustrze.
fezi.pl, EU reach (Meta's total) 610,757, 100% of Meta's breakdown in PL, 132 days live. Ad Library
Liver Detox to w 100% naturalny napój, który oczyszcza wątrobę oraz zmniejsza wzdęcia.
naturesfinest.pl, EU reach (Meta's total) 330,493, 100% of Meta's breakdown in PL, 334 days live. Ad Library
The brands' own A/B tests
Same text, different creatives, same shop: Meta's reach shows which version won.
fezi.pl ran 4 versions of the same text. Best version 338,170 vs weakest 15,580 in EU reach (Meta's total), same launch day. Best version, weakest version.
Masz wzdęcia i ciężkość po posiłkach? 🤯 FEZI Ocet Jabłkowy w żelkach to wygodny sposób, by uzupełnić dietę w błonnik i s
leferment.pl ran 2 versions of the same text. Best version 2,739,388 vs weakest 339,340 in EU reach (Meta's total), same launch day. Best version, weakest version.
To nie lenistwo, brak dyscypliny czy chęci. To moje jelita, które płonęły latami. Nie miałam pojęcia, że te wzdęcia, wi
How this was measured
Every number is Meta's own, from the public Meta Ad Library, read by Poseidon on 12 November 2026. EU reach is Meta's total for each ad; country, age and gender are shown only as shares of Meta's breakdown, never as numbers of people. An ad counts when it is still running after 21 days, its shop is an online store, its text, title or landing page names bloating, and Poland is the biggest part of Meta's country breakdown. Shops whose ads only mention the word in passing were removed by hand. Weights per format and hook are not shown yet.